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Bain & Company's view is that strategy is more than just a plan. It's a proprietary set of actions that serve customers better than the competition. It's also the "science" of allocating scarce resources.
Bain believes that all value-driving strategies must:
- Target sustained value creation through leadership in chosen markets and segments
- Be based on a robust definition of boundaries between markets, discovered through correctly analyzing cost and customer sharing
- Understand a company's position in the "F-E-R" growth cycle: either focus on the core, expand, or redefine
- Clearly define which leadership model or models to pursue: cost, differentiation or industry influence
- Challenge established industry rules of the game
- Define repeatable models that allow you to win again and again
- Identify what it will take to win from the standpoints of organization and capabilities
- Be dynamic and flexible, with contingency plans for reacting to leading indicators of external changes
- Be implementable; that is be achievable, affordable and focused
- Translate into action and drive to results
Over 30 years, Bain has demonstrated superior capabilities helping thousands of clients in every industry develop and deliver winning strategies. We bring:
- Practical answers - We see things others miss, offering you more creative solutions that combine deep geographic experience, intimate sector knowledge, and clear insights into how value is created in business.
- Collaborative results delivery process - We work collaboratively, build lasting capabilities into your team, and help your organization mobilize for change.
- People passionate about your success - We define our success by your results, we enjoy our work and have fun doing it, and we care deeply about our clients as people.
With our help, clients have found new sources of profitable growth, repositioned their businesses for the future, and sharpened their competitive advantage. Since 1983, our clients have outperformed the stock market by a ratio of four to one. Please contact the practice/click on the following links to find out more about how Bain helps top executives make the best decisions about their most critical business issues, including:
- Business Unit Strategy: driving a specific business to full economic potential, whether it be through an annual planning process, a transformation effort, or turnaround situation
- Corporate Strategy: tapping into the additional value created by the center and addressing the unique challenges of multi-core organizations
- Fundamentals of growth: our point of view on driving a business to full potential, expanding into profitable adjacent businesses, and redefining the core business by leveraging a company's "hidden assets" and repeatable business models
- Emerging Markets: playing to win in new fast-growing markets, and how to compete against "emerging market champions" expanding globally
- "BothBrain" Innovation: leveraging the creative AND the analytic to revolutionize new product development processes and ensure efficient allocation of R&D
- Sustainability: addressing relevant social, environmental and ethical issues responsibly and profitably
To find out more about Bain's work in this capability area, please contact the Strategy practice.
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Profit from the core: A return to growth in turbulent times 
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